SEVENTEEN Teams Up with Pharrell Williams for Louis Vuitton's Latest Anthem 'Bad Influence'

SEVENTEEN has joined forces with global pop icon Pharrell Williams, known for his mega-hit 'Happy', to perform 'Bad Influence', a new track unveiled at Louis Vuitton's Men's Fall-Winter 2025 fashion show in Paris. This collaboration highlights SEVENTEEN's growing influence in the global music and fashion scenes.

Pharrell Williams, who also serves as Louis Vuitton's men's creative director, composed 'Bad Influence' specifically for the show. SEVENTEEN was chosen to bring this fresh and unique song to life, leaving a strong impression on the fashion industry as the show's soundtrack.

Expressing their excitement, SEVENTEEN members shared, 'Pharrell Williams is an artist we've always admired. It's both an honor and a joy to collaborate with him. We worked happily on this track, hoping to showcase a new side of SEVENTEEN and connect with even more listeners through our music.'

This collaboration adds to SEVENTEEN's impressive portfolio of international partnerships, including works with artists like DJ Khaled, Shift K3Y, Marshmello, New Kids on the Block, Anne-Marie, Charli XCX, and Pink Sweat$. As they celebrate their 10th debut anniversary, SEVENTEEN continues to expand their global presence with the 'SEVENTEEN Light Here World Tour in Asia', performing in major cities across the continent. Additionally, they're set to make history as the first K-pop artist to perform at 'Tecate Pa'l Norte 2025', a music festival often compared to Mexico's Coachella.